Symptoms

Signs your site is too slow

Even one of these has a measurable impact on conversions and SEO.

โœ•
PageSpeed score below 50 on mobile
Google's threshold for "poor" โ€” affects search rankings
โœ•
First Contentful Paint over 3 seconds
Visitors leave before the page loads
โœ•
Large unoptimised images across the site
Single largest cause of slow WordPress sites
โœ•
No caching configured
Every page request rebuilds from scratch
!
Dozens of plugins loading unnecessary scripts
Plugin bloat loading JS/CSS on every page
!
Slow Time to First Byte (TTFB)
Hosting or database performance issue
Our process

How we fix it

We run a full performance audit, fix in priority order, and retest. No generic plugin installs.

01
Performance audit

Full PageSpeed Insights, WebPageTest, and server-side analysis. We identify every bottleneck and prioritise by impact.

1โ€“2 hrs
02
Image optimisation

Lossless compression, WebP conversion, lazy loading, and correct sizing. Often the single biggest improvement.

1โ€“3 hrs
03
Caching & delivery

Server-level or plugin caching configured correctly, combined with CDN setup for static assets.

2โ€“4 hrs
04
Code & plugin optimisation

CSS/JS minification, removal of render-blocking resources, and plugin audit to remove unnecessary bloat.

2โ€“4 hrs
Root cause

What's slowing it down

We find the same issues on almost every slow WordPress site.

Unoptimised images
Full-resolution images served at display size, without compression, lazy loading, or WebP conversion. The #1 cause of slow pages.
No page caching
Without caching, every request runs PHP and MySQL from scratch. With caching, repeat visitors get static HTML โ€” 10โ€“100ร— faster.
Plugin overload
Every active plugin loads CSS and JS on every page by default. Many load on pages where they're not needed at all.
Shared hosting limits
Entry-level shared hosting has CPU and memory limits that create slow TTFB. The server is the bottleneck, not WordPress.
No CDN
Static assets (images, CSS, JS) served from your web server rather than a global CDN means every visitor downloads from one location.
How it works

Speed up your site

We handle fixes as part of a care plan โ€” so you're not just sorted today, you're protected going forward by the same team who fixed it.

Build
ยฃ149/mo +VAT
4 hrs / quarter

Good for:

  • Sites that need more than just maintenance
  • Owners who want things done, not managed
  • Businesses actively growing their web presence

No contracts ยท UK support team ยท 3-month minimum

FAQ

Common questions

How much improvement should I expect?
+
On most unoptimised WordPress sites, we typically achieve a 30โ€“60 point PageSpeed improvement and at least 2ร— improvement in load time. Results vary by site โ€” we'll be honest about what's achievable before starting.
Will the changes break my site?
+
No. We work on a staging environment first and test every change before applying to your live site.
Will I need to change hosting?
+
Not necessarily. We can improve performance significantly on most hosts. If hosting is the bottleneck, we'll tell you โ€” and we can migrate you if needed.
Is performance included in care plans?
+
Yes. All care plans include monthly performance monitoring. Build and Partner include more frequent checks and proactive caching configuration as part of their broader maintenance scope.
Related

Also useful

Slow site costing you? Let's fix it.

Get in touch and we'll audit your site and tell you exactly what's slowing it down โ€” before you spend a penny.

UK team ยท Care plan required ยท No contracts